Is Your Homepage Attractive? Part 1: Content

As we've said before, having a great website is more than just fancy images and flashy bells and whistles. The same goes for having an attractive homepage. So how can you make your church website's homepage more attractive to its visitors? Follow us step-by-step through this five part series.

1. Content

Being visually appealing can make or break your website, but the real killer is your written content and how often it changes. While graphics can either pull people in or turn them away from your church website, how can anyone ever find you if Google, Bing, or Yahoo never visit you because there is no information for them to consume? And how will you keep people coming back if there is no information for them to consume?

You need written content on your website's homepage that is dynamic, always up-to-date, and is constantly-changing. Adding the News, Events, or even Blog Widgets to your homepage will make a dramatic difference in how your website looks, both to visitors and search engines.


In the example above, you can see that there are two news items, two events, and a latest blog entry from this website. This is an excellent start, especially because the content shows on the home page by a dynamic feed, or what we call the News, Events, and Blog Widget. Any time that there is a new item added to the News, Events, or Blogs Administration panel, they will update the home page.